Colloquial speech: the phenomenon of national culture

Abstract: 

The interest in colloquial speech expressed by Baudouin de Courtenay prompts a question regarding the status of colloquial speech as a phenomenon of national culture. This issue can be studied in the area of cognitive culture (the individual culture of linguistic personality reflected in arguments and aphorisms), culture of laughter, culture affecting current events, culture of autoinfluence, a dialogue with literary culture. The studies of colloquial speech include creation of extensive databases as well as the use of the semantic rotation method that involves colloquial speech aphorisms overlapping their literary analogues, and reveals original judgments. Making a corpus of 4,000 recorded spontaneous remarks of the spoken dialogue makes it possible to reveal the connection between the structures (and forms) of public colloquial discourse and the discourse of popular science, fiction, mass media, and philosophy. The above stated inter-discourse multiplication of meanings is defined as the method of semantic rotation. The method proves relevant in evaluation and self-evaluation of the linguistic personality, as well as the estimation of actual and potential language resources.

Key words: 

colloquial speech, acousmatic culture, culture of laughter, multiplication of meanings, remarks, aphorisms, arguments.

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